Motivated by a lucrative illegal wildlife trade, poachers target Africa’s iconic species like the elephant and rhino through well-funded, highly trained, and increasingly sophisticated criminal syndicates. The poaching of rhinos has increased nearly 3,000 percent since 2007 as growing markets seek out rhino horn for its fabled medicinal properties. Although demand for ivory is sometimes limited by international embargoes, it still reaches consumers through the black market. If poaching does not stop, these species could become extinct within our lifetime.